Guide the moment
Help every fan find the right game, floor, screen, sound, special, and atmosphere without uncertainty.
PRIVATE PARTNERSHIP PROPOSAL · AUGUST 2026
Turn three levels of sports energy into one relationship-building system—before, during, and after every game.
PREPARED FORCrystal City Sports PubArlington, Virginia · Established 1994
THE ADVANTAGE IS ALREADY HERELIVE
One neighborhood institution.Hundreds of reasons to return.
The Where connects the game, the guest, and the next invitation.
3distinct
levels
levels
100+televisions
throughout
throughout
365days
a year
a year
3RD LEVEL FEATURE GAMES + GROUPS2ND LEVEL ALUMNI + WATCH PARTIESMAIN LEVEL EVERYDAY ENERGY
THE WHOEvery kind of fan→THE WHYThe game, the group, the tradition→THE WHERECrystal City Sports Pub
THE OPPORTUNITYYou have already built the destination.
You have already built the destination.
The Where makes it personal.
Crystal City Sports Pub does not need a new reason to matter. It needs a system that recognizes why each guest chose it—and turns that knowledge into the right next invitation.
Know the guest
Build useful, permissioned fan profiles around teams, traditions, visit patterns, groups, and preferences.
Grow the relationship
Transform signals into timely return invitations, qualified event leads, rewards, and owner-ready actions.
THE GUEST EXPERIENCEValue first.
Value first.
Relationship second.
The customer-facing experience belongs to Crystal City Sports Pub. The Where stays outside the guest journey—powering the intelligence behind it.
WHAT THE RESTAURANT GAINS
Open full guest demo Guests see the matchup, floor, screen, sound, and featured offer before they arrive.
9:41●●● 100%
OPEN 365 DAYS A YEARFind your game.
Find your game.
Find your people.
See what is playing, where to watch it, and what is happening around the Pub.
BIG GAMES TODAYVIEW ALL
NFL7:20 PM · Sound On
Philadelphia at Washington3rd Level · Video Wall
HIGH INTERESTMLB7:05 PM · Sound On
New York at BaltimoreMain Level · Sound On
THE OWNER VIEWA better guest experience creates
A better guest experience creates
better owner intelligence.
Every permissioned interaction becomes a signal. AHA translates those signals into a clear, evidenced recommendation—with human approval staying central.
THE WHERE · OWNER VIEWGame-Day Overview
Expected Guests642↑ 18%
Known Fans18729% identified
Group Pipeline$18.7K↑ $4.2K
Active Invitations12$6.2K attributed
Live game-day demandGuest plans + followers
Washington vs. Philadelphia3rd Level
91%New York vs. BaltimoreMain Level
74%Virginia Tech vs. Miami2nd Level
58%AHA opportunitiesEvidence-backed
aha
Activate 42 lapsed fansInvite Commanders followers who have not visited in 30 days.
aha
Move Virginia Tech upstairsInterest is pacing above the current seating plan.
aha
Follow up with three group leadsCombined potential value is $4,850.
SEEWhat is happening
→UNDERSTANDWhy it matters
→ACTWhat to do next
ONE CONNECTED SYSTEMWhat the guest receives.
What the guest receives.
What the restaurant gains.
The launch is designed as one operating system—not a collection of disconnected promotions.
GUEST EXPERIENCERESTAURANT SIGNALOWNER ACTION
→Game guide + featured offers+Team, matchup, floor, sound, and offer interest✓Adjust the plan and invite the right fans
→My Pub fan profile+Identity, consent, teams, rewards, and visit behavior✓Recognize regulars and personalize returns
→Watch-party inquiry+Date, group size, space, budget, and intent✓Acknowledge, qualify, assign, and follow up
→Polls, votes, and contests+Daypart, product, and community preferences✓Turn a winning idea into the next activation
→Post-visit feedback+Reputation themes and recovery needs✓Draft a response for human approval
→Campaign engagement+What content, games, and offers convert✓Refine the calendar and the next invitation
INITIAL IMPLEMENTATIONThe complete guest-to-owner loop,
The complete guest-to-owner loop,
built for one location.
Each module is configured around Crystal City Sports Pub’s actual spaces, game-day operation, group business, and brand voice.
Game-day guest layer
Restaurant-branded game guide, floor and sound details, specials, menu, fan polls, and visit planning.
Profiles, rewards + consent
Teams, interests, points, badges, approved preferences, opt-in language, and member management.
Watch-party pipeline
Group inquiry, instant acknowledgment, lead stages, task ownership, and follow-up prompts.
Return journeys
Three launch journeys: Game-Day Comeback, Birthday Crew, and We Miss You.
Reviews + social calendar
Supported-source workspace, AI-assisted drafts, approval rules, and eight monthly post concepts.
AHA owner intelligence
Dashboard, explainable recommendations, monthly insight review, and prioritized next actions.
Selected ordering-route discovery and testing are included. Direct POS automation is included only when compatibility and scope are confirmed; third-party fees or custom development may require a separate quote.
PAYMENT TO LAUNCHA focused path from concept
A focused path from concept
to a working system.
Target launch: 4–6 weeks after opening payment and receipt of required materials. The schedule assumes one empowered decision-maker and timely access and approvals.
1
DAY 0Authorize + begin
Service agreement, $1,250 opening payment, kickoff scheduled, and decision-maker named.
2
WEEK 1Discover + collect
Brand, menu, hours, game operations, events, reward rules, accounts, and order-route requirements.
3
WEEK 2Build the guest layer
Crystal City-branded experience, profile and consent, rewards, polls, and group intake.
4
WEEKS 3–4Configure the owner layer
Journeys, event pipeline, review and social workflows, AHA actions, and manager views.
5
WEEKS 4–5Connect + test
Supported connections, order-route test, mobile/tablet QA, staff workflow test, and corrections.
6
WEEKS 5–6Soft launch + go live
Selected-table or selected-shift pilot, team training, final approval, and full launch.
7
FIRST 30 DAYSOptimize
Managed monitoring, refinements, staff feedback, AHA review, and upgrade roadmap. No monthly fee.
WHAT CRYSTAL CITY PROVIDES
A clear owner, the real operation, and fast feedback.
- One decision-maker and the staff members who will test or approve the workflow.
- Approved logo, menu, pricing, hours, specials, events, group information, and current photography.
- Reward rules, campaign parameters, birthday offer, and the desired tone for guest communications.
- Authorized access to relevant email, social, review, ordering, and POS accounts when in scope.
- Feedback and approvals within two business days during build and testing.
FOUNDING RESTAURANT OFFERBuilt for Crystal City.
Built for Crystal City.
Optimized with the team.
The proposed engagement combines paid implementation, a managed launch, and an included 30-day optimization period before the ongoing subscription begins.
IMPLEMENTATION$2,500$1,250 to begin · $1,250 at launch readiness
LAUNCH OPTIMIZATION30 daysIncluded · no monthly fee during this period
ONGOING CARE$699/monthMonthly billing begins on day 31 after launch
Implementation includes
- Discovery, content collection, and technical/integration audit.
- Guest and owner experiences configured for one location.
- Profiles, rewards, three return journeys, group pipeline, reviews, social calendar, and AHA setup.
- Manager training, soft launch, launch-day support, and 30 days of managed optimization.
- 30-day performance review with refinements and an optional upgrade roadmap.
Founding terms
- Founding monthly price protected for the first 12 months while core scope remains unchanged.
- Minimum initial commitment: included optimization period plus three paid subscription months—about four months total—then month-to-month.
- Platform fees, message usage, payment processing, ad spend, and separately approved custom work are outside the subscription.
- Final scope, responsibilities, data handling, and dependencies are documented in a short service agreement and launch plan.
ONGOING CAREThe system keeps learning.
The system keeps learning.
The relationship keeps growing.
After launch, the $699 monthly care plan balances automation with Amanda-led strategy, support, and routine change.
Platform care
Hosting, maintenance, security, and reliability updates.
Guest relationships
Profiles, points, badges, rewards, and member management.
Return journeys
Up to three active journeys with routine audience, timing, and message adjustments.
Engagement
Up to three active polls, contests, or equivalent campaigns.
Private events
Lead intake, acknowledgment, pipeline, and follow-up workflow maintenance.
Reviews
Supported-source workspace and AI-assisted drafts; public responses remain approval-dependent.
Social calendar
Up to eight AI-assisted monthly post drafts with an approval-ready calendar.
AHA service
Monthly insight summary, 30-minute strategy review, and prioritized recommendations.
Routine support
Up to four routine content/configuration changes and email support during business days.
A TRANSPARENT PATH TO LAUNCHThe demo brings the vision to life.
The demo brings the vision to life.
Implementation makes it real.
The current interactive experience uses illustrative sample data. No order, payment, message, public response, social post, or personal information is transmitted from the concept.
Guest dataCollect only approved fields with clear consent, purpose, and opt-out handling.
OrderingChoose and test one route: staff relay, approved ordering partner, or compatible direct POS.
Reviews + socialAI may draft; a human approves anything externally visible.
AI / AHALabel the data scope, provide evidence, and keep recommendations explainable.